Marketing T Level
- Level
- Level 3
- Typical duration
- 2-year course
- Industry placement
- At least 9 weeks with an employer
- Status
- Open to applications
During the 2-year programme, students will learn the core knowledge and skills that are needed for entry to a range of marketing occupations.
What you can do with this T Level
Roles this subject is designed to lead into, as listed by the T Levels programme site:
- ADVERTISING AND MEDIA EXECUTIVE
- EVENTS MANAGER
- FUNDRAISER
- MARKET RESEARCHER
- MARKETING EXECUTIVE
- MUSIC PROMOTIONS MANAGER
- PUBLIC RELATIONS OFFICER
- SOCIAL MEDIA INFLUENCER
What you'll learn
Students will develop an understanding of a broad range of issues relevant to the sector, including:
Core content 16
- the purpose of marketing, how it adds value to an organisation including leadership, culture and vision and the impact of no marketing activity
- role of marketing including marketing as a management process, its importance, market type and reach
- the key differences between consumers and customers and the different ways to influence them
- routes to market including the role of suppliers and procurement: business to business (B2B), business to consumer (B2C) and other channels, and how this influences marketing activity
- customer personas and how they are used to determine marketing campaigns
- including purpose and typical types, e.g. competitive, spontaneous,analytical, and methodical
- different types of customers and consumers and what influences their behaviours
- organisational purpose and business aims including for profit and not for profit marketing objectives
- the marketing and extended promotional mix (advertising, personal selling,sales promotion, public relations and direct marketing) including the differences between the channels and the benefits of a coordinated marketing mix in relation to:
- product
- price
- place
- promotion
- people
- process
- physical evidence
In addition to the core content, students choose a specialism:
Options to specialise 1
- marketing Assistant (Multi-Channel)
Entry requirements
T Levels are one of your options after you’ve finished GCSEs. Entry requirements for each course are set by the individual school or college. Check with your local T Level school or college to find out the entry requirements for the Marketing T Level.
Where you can study this
360 providers are registered to deliver T Levels for the 2026 to 2027 academic year, but the government's provider list doesn't say which specific subjects each one teaches — that's set by each provider and can change between years. To check who teaches Marketing near you:
Official sources
Source: T Level subjects (T Levels programme site, GOV.UK), checked 2026-08-30. Contains public sector information licensed under the Open Government Licence v3.0. Always check the official page before applying or enrolling — provider registrations and course availability change.